It first started when The Chainsmoker, world class musician tweeted ‘What does om telolet om mean?’.
Good looks are not enough to be professional Public Relations. Building a career in PR industry is more than a degree, moreover only with a mere good looking face. There are several special skills need to be mastered. Yes, skills of public speaking, writing and creating a communication strategy are the basic. But is it enough? Below are 5 important things to be mastered
Mum’s face looked worried when she saw the university acceptance letter I gave her. Her forehead marred with frown from thinking deeply, her eyes stealing glances at me. “Are you sure you want to enrolled in PR? Isn’t it a woman world? Will you be able to get a job later on?” she grills the questions to me. So that’s what she’s worried about. Slowly I explain to her about the plan I have and after a long persuasion, she finally accept my decision. Determination made, blessings received, and I departed from Bau-Bau, Sulawesi to Jakarta.
We can’t deny that interning at PR Agency could be tiring. Even though some interns usually only do one or two things such as media monitoring or reporting, there are also many stories of interns successfully ingratiate their supervisor which earns them a permanent spot as junior PR.
FMCG Giants Unilever Indonesia has chosen PROI Indonesia’s partner Imogen PR to support Unilever’s Corporate communication on retainer basis following a competitive pitch that displaces incumbent agency Ogilvy Indonesia.
“Ladies and Gentlement, we are local agency from Indonesia and we are proud of being independent PR agency,” I said passionately at the podium of 47th Public Relations Organizations International (PROI) Worldwide Global Summit, Sydney Australia (28/3). Applause from 140 PR Expert from 50 participating countries calms me a bit.
The story of journalist versus PR practitioner somewhat resembles a drama. Most of the time gets along with each other, but there are times for bickering also. An example of the bickering times just happened recently.
Bagi generasi X yang saat ini banyak memimpin perusahaan, bekerja dengan generasi Millenial membutuhkan kesabaran dan pengertian yang lebih. Stereotipe mereka adalah kritis tapi malas, lebih mementingkan diri sendiri, narsis, tidak loyal, baperan, dan banyak lagi lainnya. Kalau dihitung, lebih banyak negatif daripada positifnya.
Procrastination? It’s an agency habits ! No, actually it’s become everyone’s habits. We all knows that procrastination doesn’t make sense, but we’re never been able to shake his habit of waiting until the last minute to get things done.
Sekumpulan orang itu berada di satu meja, tapi tak ada satupun yang berbincang. Semua menatap layar gadget masing-masing, jari jemarinya kemudian mengetik sesuatu, ada yang terlihat sangat serius mengernyitkan dahi dan bersungut-sungut, yang lainnya juga tersenyum dan tertawa sendiri, sambil tetap menatap layar gadget-nya